PRESS RELEASE NEW CRYOART LOGO

CRYOART- S KYRKIOTIS & CO modernizes its corporate identity and welcomes its new logo.

Our business and our professional profile have grown and evolved significantly in the recent decades. We decided, therefore, that it is the right time for a change, in order to review our corporate identity and our logo and to ensure that they are in line with our ideas and goals.

The new logo of CRYOART- S KYRKIOTIS & CO was designed with the main axis to promote the main object of specialization of the company, which is refrigeration. It was designed with clarity and honesty. It consists of harmonious capital letters, having incorporated the °C symbol, the meaning of which is related to climate and environmental issues that have occupied humanity from the past years to the present day and continue to be an important topic, still. The colors of the logo, blue and green, symbolize the clear sky of a future world with zero pollutant emissions.

The choice of a geometric font aims at timelessness, as well as the goals of the company, while predisposing the consumer to the high quality and high aesthetic services offered by the company.

It has a flat two-dimensional design and has eliminated any excess. Without making any major changes, the new logo is more modern and more flexible than ever, meeting the needs of the modern age, and making it easily recognizable by users in digital media. This design makes the logo more user-friendly and approachable, while at the same time it is differentiating itself, within an industry that requires constant updating and innovative solutions.

Guided by innovation, the company wishes to communicate and show the direction in which it is expected to move in the coming years. With our eyes always on the future and without ignoring the present, we leave the past behind. With history in mind, we can build and create the future.

1961-2021 / 60years’ experience                                                                                                                                                         in cold we trust.